Solutions: How We Help You Establish Digital Leadership
Packages are customized for our partners, however, here are a few tried and tested tactics...
Webinars
Attract High Quality Attendees You Can’t Reach Anywhere Else.
Sponsored webinars are one of the strongest solutions for those looking to generate revenue through their marketing. Webinars (or webcasts) are online seminars with both audio and visual content broadcast to a live audience and/or offered in a recorded on-demand format. A custom webinar allows you to engage with a captive audience from your target demographic, establishing thought leadership and resulting in high quality sales leads.
Online Events
Take things further than simply a one-off webinar by hosting your own online event, or sponsor one of our online events. Online events are bespoke but generally comprise of a number of sessions over the period of a week. The sessions consist of both audio and visual content and are broadcast to a live audience and/or offered in a recorded on-demand format. Hosting your own online event provides the same benefits of a webinar, but allows you further interaction with your target demographic, establishing thought leadership and resulting in high quality sales leads.
Online Branding
Every quarter more than 600,000 visitors generate more than 1,480,063 sessions across more than 791 sites in 40 industries. They’re here because they trust IQPC to inform their decisions, inspire their thinking, and strengthen their professional connections.
Let us turn some of that attention on you: Capitalize on our web traffic to build your brand and business.
Remarketing
We can now target our event prospects and attendees and online communities members while they search the internet and interact on social media with remarketing, with banner ads on display networks across the web. Retargeting helps to create brand awareness and traction through repeated exposure.
Custom Content Creation and Market Research
Utilize our editorial and marketing expertise to create and promote a custom thought-leadership piece of content, and/or survey our audience on a topic aligned with your messaging to create and promote a report. It doesn’t stop at content production however, whitepapers and eBook are valuable lead generation tools and can be promoted and repurposed. Our marketing teams are experts at this and can disseminate your asset via a targeted, multi-channel campaigns, based on your specific requirements. Whitepapers, Webinars, eBooks, Surveys and Benchmarking Studies allow you to engage with your target demographic, establishing thought leadership and resulting in high quality sales leads.
Podcasts
Record your own podcast or sponsor a high quality, syndicated podcast series via the B2BiQ Podcast Network. Our Podcasts reach educated, affluent and mobile listeners every week who are open to hearing your brand message in a singularly intimate format. Sponsoring a podcast enables you to target niche audiences who are really engaged and to associate your brand with industry pioneers.
Social Media
Take advantage of our extensive social media reach and promote your brand, generate quality leads, and increase traffic to your website by leveraging our social media reach. The possibilities are numerous; from sponsored tweets, to LinkedIn Group announcements and Facebook posts, we can help you connect and engage with 1,470,000+ contacts in our social media communities. Alternatively, outsource your social media presence to us.